For Vegan East, I designed the hand-drawn lettering for their logo, capturing the essence of their plant-based, eco-conscious brand. By combining organic forms with a contemporary edge, I created a unique visual identity that resonated with their audience and conveyed their commitment to sustainability.

My role involved not only the creative execution of the logo design but also ensuring that it aligned with the brand's core values of inclusivity, freshness, and environmental responsibility. By leveraging thoughtful typography and detailed design work, I helped establish a logo that would become a strong, recognizable symbol for Vegan East’s mission and products.