As the Founder, Designer, and Operations Manager of Coast 10 Clothing, I led the brand’s creative direction, product design, and business strategy, crafting collections that blended tropical flare with urban culture. Rooted in the laid-back island lifestyle, Coast 10 was more than just apparel—it was a movement, embodying effortless style and adventure.

My role encompassed brand development, apparel design, and marketing, ensuring each collection resonated with our community. From designing graphics and selecting materials to overseeing production and e-commerce operations, I combined strategic vision with hands-on execution. Through digital content, promotional campaigns, and collaborations, I helped grow Coast 10 into a recognizable brand that encouraged people to coast with us—embracing the rhythm of summer, wherever they were.